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Fox to Create NFT Studio to Promote 'Rick and Morty' Creator's New Show

Amy Liu

Summary: Fox is best known for "The Simpsons," glossy schlock from Ryan Murphy ("Nip/Tuck"; "American Horror Story"), and a show in which B-list celebrities sing while dressed up as furries. So launching an NFT studio seems like a reasonable pivot. Fox Entertainment CEO Charlie Collier, while rolling out the broadcast network's fall lineup at this year's ...

Fox is best known for "The Simpsons," glossy schlock from Ryan Murphy ("Nip/Tuck"; "American Horror Story"), and a show in which B-list celebrities sing while dressed up as furries. So launching an NFT studio seems like a reasonable pivot.

Fox Entertainment CEO Charlie Collier, while rolling out the broadcast network's fall lineup at this year's media Upfronts, announced that the company is forming Blockchain Creative Labs to create non-fungible tokens based on the intellectual property it owns.

According to Fox, the marketplace “will curate and sell digital goods, ranging from NFTs of one-of-a-kind character and background art, and GIFs, as well as tokens that provide exclusive social experiences to engage and reward super fans.”

By Amy Liu

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Link: Fox to Create NFT Studio to Promote 'Rick and Morty' Creator's New Show   [Copy]
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