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Adidas Collaborates With Bored Ape Yacht Club, Gmoney And Punks Comic To Enter The Metaverse ​Space

Mary Liu

Summary: The well-known clothing brand Adidas announced on Thursday that it has reached a partnership with Bored Ape Yacht Club, NFT collector Gmoney, and NFT project Punks Comic to enter the Metaverse space.  The official trailer shows the 3D avatar inspired by Punks Comic’s original character Gmoney, and Adidas’s new Boring Ape character enters a "virtual Adidas ...

The well-known clothing brand Adidas announced on Thursday that it has reached a partnership with Bored Ape Yacht Club, NFT collector Gmoney, and NFT project Punks Comic to enter the Metaverse space. 

The official trailer shows the 3D avatar inspired by Punks Comic’s original character Gmoney, and Adidas’s new Boring Ape character enters a "virtual Adidas world" with the background music of the classic Louis Armstrong song "What a Wonderful World", more details have not been disclosed. 

Adidas also purchased Bored Ape Yacht Club NFT #8774 and cast it into a metaverse character named Indigo Herz. According to the data from OpenSea, the NFT was purchased in September at a price of 46 ETH. 

The sports brand revealed its cooperation with The Sandbox--an Ethereum Metaverse game recently. Mathieu Nouzareth, a board member from The Sandbox confirmed the partnership at the DCentral Miami conference.

By Mary Liu

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