Meta founder Mark Zuckerberg announced that Instagram is expanding its digital collectibles showcase function to more than 100 countries in Africa, Asia Pacific, the Middle East and the Americas, allowing users to display NFTs simply by connecting their digital wallet to Instagram, currently supported blockchains include Ethereum, Polygon and Flow.

As of today, Instagram supports connections to third-party wallets, including Rainbow, MetaMask, Trust Wallet, Coinbase Wallet, and Dapper Wallet. There is no charge for users to post or share NFTs on Instagram.

According to CNBC, Instagram has more than 2 billion active users worldwide, and the new move will further push NFTs into the mainstream.