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Italian Govt Allocates €15M to Protecting The 'Made in Italy' Label With Blockchain

Janelle Fox

Summary: In an attempt to combat counterfeit goods, the Italian government has put €15 million ($16.2 million) into developing and implementing blockchain and other tech-based solutions. According to a report from dGen, Italian retailers and wholesalers who use the “Made in Italy” label lost €12.4 billion ($13.4 billion) in 2016 due to counterfeits. By Janelle Fox

In an attempt to combat counterfeit goods, the Italian government has put €15 million ($16.2 million) into developing and implementing blockchain and other tech-based solutions.

According to a report from dGen, Italian retailers and wholesalers who use the “Made in Italy” label lost €12.4 billion ($13.4 billion) in 2016 due to counterfeits.

By Janelle Fox

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Link: Italian Govt Allocates €15M to Protecting The 'Made in Italy' Label With Blockchain   [Copy]
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