Express
Summary: Facebook CEO Mark Zuckerberg on May 27 explained how the launch of a new cryptocurrency called Libra could help the social network rake in more ad dollars during the company's annual shareholder meeting. Introducing a new cryptocurrency and other tools such as online shops will make commerce more effective for businesses and in turn result in ...
Facebook CEO Mark Zuckerberg on May 27 explained how the launch of a new cryptocurrency called Libra could help the social network rake in more ad dollars during the company's annual shareholder meeting.
Introducing a new cryptocurrency and other tools such as online shops will make commerce more effective for businesses and in turn result in higher ad prices, which benefits Facebook financially, Zuckerberg said.
That's because Facebook doesn't sell ads for a set price. Instead, businesses bid for the price of an ad based on the results it's trying to achieve, he said.
Tracy Chen
