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MoonPay CEO: Meme Coins to Revive in New Form

Summary: According to Cointelegraph, MoonPay CEO Keith Grossman believes that meme coins have not disappeared, with their core innovation being the tokenization of attention at low cost, disrupting the attention economy monopolized by platforms. Before the advent of crypto technology, only platforms, brands, and a few influencers could monetize attention, while the value created by ordinary ...

According to Cointelegraph, MoonPay CEO Keith Grossman believes that meme coins have not disappeared, with their core innovation being the tokenization of attention at low cost, disrupting the attention economy monopolized by platforms. Before the advent of crypto technology, only platforms, brands, and a few influencers could monetize attention, while the value created by ordinary users such as likes and trends was captured by centralized platforms. CoinGecko data shows that meme coins were the best-performing asset class in 2024, but suffered heavy losses in Q1 of 2025 due to multiple crash events. Meme coins like the one issued before Trump took office plummeted from $75 to $5.42, while the Libra token endorsed by the President of Argentina collapsed, causing over 86% of holders to lose over $1000 in a single transaction, leading to calls for investigation and impeachment. Grossman compares the current pessimistic predictions to the misjudgment after the bursting of the social media bubble in the early 2000s, believing that meme coins will revive in a new form.

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