Animoca Brands to Partner with GROW Investment Group and Invest in its Subsidiary GROW Digital Wealth

According to official blog posts, Animoca Brands has announced that it has signed a letter of intent with investment and asset management platform GROW Investment Group (GROW). Under the letter of intent, Animoca Brands will establish a strategic partnership with GROW and make an equity investment in GROW Asset Management (HK) Limited. GROW Asset Management (HK) Limited will be renamed GROW Digital Wealth (GDW) and become GROW's flagship platform. The proposed cooperation agreement aims to develop GDW into one of the first platforms in Asia to offer cryptocurrency and traditional financial investment products to family offices and ultra-high net worth individuals simultaneously. GDW holds licenses from the Hong Kong Securities and Futures Commission for Type 1 (dealing in securities), Type 4 (advising on securities), and Type 9 (asset management) activities. Animoca Brands plans to introduce crypto assets (including real-world assets) to the GDW platform, while GROW will bring its selected investment products to GDW. Independent financial advisors (IFAs) will be able to offer cryptocurrency and traditional financial products to their clients through GDW, which complies with institutional standards and regulations. As part of the proposed transaction, Animoca Brands plans to acquire up to 15% of GDW's equity, subject to final agreement and any necessary approvals.

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