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WhatsApp Launched Its First Digital Payment Service in Brazil

Yiran Dai

Summary: WhatsApp, the popular messaging application, now allows its users in Brazil to send money and make purchases without leaving the chat, according to the WhatsApp Blog.

Facebook’s WhatsApp is setting off its exploration of digital payment service in Brazil. 

WhatsApp, the popular messaging application, now allows its users in Brazil to send money and make purchases without leaving the chat, according to the WhatsApp Blog.

WhatsApp intends to support small and micro businesses in Brazil, which amount to over 10 million, as it believes easier payment can strengthen the e-commerce industry. 

Last month, Facebook launched the Facebook Shops, by which businesses of any scale and budget can build online stores for free via both Facebook and Instagram. The new move of WhatsApp marks another attempt of Facebook to bolster its influence in e-commerce.

By Yiran Dai

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