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Real Estate Group Behind World's Tallest Building Releasing Token

Ramsey Baker

Summary: The Dubai-based real estate development group behind the world’s tallest building, Emaar Group, is launching their own digital token, the EMR, later this year, according to BlockCrypto. This token will be built on Quorum the blockchain network run by JPMorgan. This token is meant to reward customers for both referrals and loyalty. The tokens will ...

The Dubai-based real estate development group behind the world’s tallest building, Emaar Group, is launching their own digital token, the EMR, later this year, according to BlockCrypto.

This token will be built on Quorum the blockchain network run by JPMorgan. This token is meant to reward customers for both referrals and loyalty. The tokens will be redeemable in Emaar’s hotels, ecommerce operations and malls. The EMR will also be tradeable among users.

By Ramsey Baker

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