GameStop’s NFT Marketplace is Officially Live Teasing Web3 Gaming to be Added

Video-game retailer, GameStop, has officially launched their own non-fungible token (NFT) marketplace, after almost a year of preparation. 

Simply called GameStop NFT, the marketplace is in its beta version, but available for all users to explore and purchase NFTs. In addition, users can apply to create NFTs on the marketplace as a creator. Here are some creators featured on the homepage of the new marketplace: 

This launch comes two months after GameStop unveiled its digital asset wallet for storing, sending and receiving cryptocurrencies and NFT for the marketplace. 

In February, the company announced a partnership with layer 2 blockchain Immutable X, which helped establish a $100 million fund in its IMX tokens for grants to creators of NFTs and NFT technology. That grant program was once again tweeted about on Monday by GameStop. In addition, the deal grants GameStop up to $150 million in IMX tokens upon achieving certain milestones. 

Right now, it seems as though GameStop’s NFT marketplace is going to revolve around digital art, something that every marketplace offers. Over time, the company plans to incorporate other features such as Web3 gaming. 

However, Bitpush’s own Lincoln Murr explained that GameStop could have a massive opportunity for its marketplace in the form of being a secondary market for digital video games. 

Once someone buys a game, it is forever tied to their account, and there is no way to trade or resell the game,” Murr said. “GameStop could change this by making the digital games into NFTs, and allowing users to resell and trade them on their exchange. This would create a new billion dollar industry in the secondary digital games market, and could help both game publishers and players earn more money.”  

It is yet to be seen whether or not GameStop will trend in this direction, but in theory it has massive potential. 

Author: Tyler Irvin

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