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Double-Decker Trams In Full Bitcoin Advertising In Hong Kong

Mary Liu

Summary: According to the Bitcoin Association of Hong Kong, one of the strongest local communities focused on Bitcoin, the organization bought advertising space on three double-decker trams in Hong Kong to layout a full bitcoin advertisement. The advertising expenses come from community donations, the slogan shows "be your own bank" and "Global Internet Money" within an eye-catching bitcoin logo. The ...

According to the Bitcoin Association of Hong Kong, one of the strongest local communities focused on Bitcoin, the organization bought advertising space on three double-decker trams in Hong Kong to layout a full bitcoin advertisement.

The advertising expenses come from community donations, the slogan shows "be your own bank" and "Global Internet Money" within an eye-catching bitcoin logo. The co-founder of the Bitcoin Association of Hong Kong Leo Weese said: "The goal is mainly to kickstart a conversation around the merits of Bitcoin, especially in the context of the ongoing economic challenges, I think the beauty of it is that it is not a company advertisement, but instead purely focussed on bitcoin itself."

The Bitcoin Tram campaign is scheduled to run between 11 September and 8 October 2020.

By Mary Liu

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